Hi folks and future subscribers, we’re gearing up for an implementation and will install the front end posting soon
Author Archives: 2ontwenty
The tomb of Raphael – Great painter commissioned by the Italian aristocracy , as his work captured human grandeur and Neoplatonism– Raphael led a nomadic life & kept a large lot of projects in various stages. His life ended at the age of 37
“Creepy American taking photos of the mens shop at 2 o’clock… proceed with caution, he looks black”
The First Email – Helping, Not Selling
Your first email should be anything but pushy. By sending an email right away, you’ve already risked irritating your potential customer, and creating negative associations with your brand – the opposite of your intention.
Because of this, your first email should aim to help the customer, not sell to them. Perhaps they had technical difficulties? Was the process taking too long, or was their payment declined? Present alternatives and solutions, and ask for feedback.
Send Your First Email Right Away
Regardless of the reason your shopper left the cart, you probably only have few hours to win them back. Your first email should be sent within an hour of the cart abandonment. Ideally, it should be sent before the shopper walks away from their computer.